You can visit our websites without having to provide any personal data. Personal data are gathered and processed only if you use particular services. You will be notified of this in detail when you begin to use these services

For what purposes do we gather and process personal data?

We are constantly endeavoring to continuously improve both our service offerings and your own experience with our websites. To achieve this, we conduct statistical analyses of the above-mentioned general data. In addition to this, we also intend to be aware of your personal opinions and your background. That is why you will be asked to provide additional information at several points. Answers to these questions are optional and will be treated confidentially.

If we ask you for more detailed data, the information in question is voluntary. The personal data are processed exclusively for the rendering of the requested service and for safeguarding our own justified commercial interests.

How will Advanced Tuning Products, Inc. protect your personal information?

Forms you fill out to interact with our business units may request that you give us sensitive information such as your e-mail address, mailing address, telephone number or a credit card number. Whenever that is the case, Advanced Tuning Products, Inc. will take all commercially reasonable steps to establish a secure connection with your Web browser.

Are personal data forwarded to third parties?

We will forward your personal data to third parties only as far as it is absolutely necessary for the rendering of the requested service. Beyond that we will not disclose, permit the use of, sell or otherwise market your personal data to other companies or institutions without your explicit consent. Other conditions shall apply if we are obliged by the law or a court judgment to disclose and communicate the data.

Advanced Tuning Products is sensitive to privacy issues on the Internet. We believe it is important you know how we treat the information about you we receive on the Internet.

In general, you can visit Advanced Tuning Products on the World Wide Web without telling us who you are or revealing any information about yourself. Our web servers collect the domain names, not the e-mail addresses, of visitors. This information is aggregated to measure the number of visits, average time spent on the site, pages viewed, etc. Advanced Tuning Products uses this information to measure the use of our site and to improve the content of our site.

There are times, however, when we may need information from you, such as your name and address. When information is needed, we will try to let you know at the time of collection, how we will use the personal information. Usually, the personal information we collect is used only by us to respond to your inquiry, process an order or allow you to access specific account information. Occasionally, we may make the e-mail addresses, of those who provide information, available to other reputable organizations whose products or services we think you may find interesting. In these cases, you will be offered an opportunity to limit access to your information.

If you register with the Advanced Tuning Products site on-line, they may use this information to provide you with custom information about Advanced Tuning Products’ offering in support of your business needs. A technology called cookies may be used to provide you with tailored information. A cookie is a tiny element of data that a web site can send to your browser, which may then be stored on your hard drive so we can recognize you when you return. You may set your browser to notify you when you receive a cookie.

At times we conduct on-line surveys to better understand the needs and profile of our visitors. When we conduct a survey, we will try to let you know how we will use the information at the time we collect information from you on the Internet.